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Burke Motors Used Car Dealership
Master 109 - Tape 1 Late 1950s TV commercial for Burke Motors of Chicago: CU "Intermission" sign. MS two white women (models) preparing to celebrate July 4th by lighting the fuse of an oversized firecracker when spokesman enters frame, blows out match, tells them that people would rather celebrate the 4th of July with a car ride through the country than with firecrackers. Spokesman stands beside, touts 1946 Plymouth Coupe for Burke Motors of Chicago (used car dealership).
Community Motors TV Ads
Master 109 - Tape 2 1950s TV commercials for Pontiac Community Motors of Chicago.
Chesty Potato Chips TV Ad
Master 109 - Tape 2 1950s TV commercial for Chesty Potato Chips: TLS Chesty delivery truck pulling up to grocery store, driver getting out; MS delivery truck driver opening double doors. MSs white male grocer stocking shelves with bags of Chesty potato chips. MSs three white kids looking through glass doors, hoping for a better look; grocer eventually unlocks, opens door, kids running in. TLS/MSs kids taking bags from shelf display, eating potato chips in store-- they couldn't wait until they got outside? Product shot of Chesty products spinning on lazy susan-- potato chips, popcorn, cornies, and ruffles.
Roman Meal Bread TV Ads
Master 109 - Tape 2 Several Roman Meal Bread TV commercials on the 1950s.
Pfeiffer Beer TV Ad
Master 109 - Tape 2 Late 1950s TV commercial for Pfeiffer Beer starring ventriloquist Jimmy Nelson and dummy Johnny Pfeiffer: TLS/MSs spokes dummy Johnny Pfeiffer dressed like Napoleon, sitting on large beer can surrounded by stacked pillars of Pfeiffer beer. Jimmy Nelson runs through schtick, touts Pfeiffer Beer, "the largest selling beer in Great Lakes region".
Kitchen Remodeling
Master 109 - Tape 2 Late 1950s TV commercial for AGA kitchen remodeling: Panning shot of modern kitchen with gas appliances, stop at Editor George Troka (sp) of "Living for Young Homemakers" magazine. Static shots of kitchen: hardwood cabinets, laminated counters, stainless steel sinks, vinyl tile, ventilating hoods. Actually, the commercial is old, but the innovations are now the standard and not unlike kitchens today.
Lasalle Bank TV Ads
Master 109 - Tape 2 1960s ads for LaSalle Bank.
Hannah & Hogg Champagne TV Ad
Master 109 - Tape 2 1950s TV ad for Hannah & Hogg champagne: MS sculptor wearing artist's frock and poofy hat, standing in gallery & dispensing grandiose blurbs in a terrible French accent; he removes wrapping from oversized bottle of Hannah & Hogg champagne, admires its beauty; he notices a normal sized display of wine at his feet, invites the audience to a snuff by sticking glass into camera until loss of focus. Diss to average gleeful white male pitchman toasting and touting H & H in spartan living room. H & H logo with "So Help Me Hannah!" inscription.
Marhoefer Meats TV Ad
Master 109 - Tape 2 Animated TV commercial for Marhoefer Meats, late 1950s: Animation of a cowboy, cowgirl and a cook singing and dancing in front of a covered wagon. They don't write catchy commercial jingles like this anymore. Cut to live action CU package of Marhoefer hot dogs; MCU woman opening package over pot of boiling water on stove; CU several hot dogs boiling in a pot of water; MS/CU plate of cooked hot dogs being served (presented) to an empty kitchen table. Jingle reprise.
Date Mate Cards TV Ad
Same as catalog #432930 Master 109 - Tape 2 Late 1950s-early 1960s TV commercial for Date Mate dating cards: MS white teenage girl name Joanne standing at high school locker, rummaging for books between classes; off-screen announcer beckons her; she turns, VO asks if she forgot something; Joanne comically replies that she brushed her teeth (makes finger-brushing motion), then says she used her anti-dandruff shampoo, patting her blond lilting locks. Upon prompting, she pulls out her Date Mate card, which will presumably ease the burden of holding conversations on first dates. They list the special interests and pertinent data of the holder in order to elicit the common interests of boys. After showing off card, girl drops books; CU boy picking them up, noticing the Date Mate card. CU teenage girl winking at camera, saying that guys never forget girls packing DateMate cards in thick Chicago accent. Product shot of Date Mate card display.
Cunningham's Drug Store TV Ad
Master 109 - Tape 2 1950s TV commercial for Cunningham's Drug Store: MS white male newspaper photographer wearing light-colored business suit & fedora standing at photo counter of Cunningham's Drug Store, touting their photo developing capabilities; he reveals his occupation, pushes an old boxy camera with flashbulb into frame to prove his point. CU "jumbo print" photograph of his infant son. MS sign with drawing of elephant: "Cunningham's Jumbo Double Size Prints 5 cents, Prompt Photo Service." Card: "You Always Save at Cunninghams".
Melody Hill Wines TV Ads
Master 109 - Tape 2 Animated TV commercials for Melody Hill Wines, late 1950s.
Chesty Potato Chips TV ad
Master 109 - Tape 2 Late 1950s TV commercial for Chesty's Potato Chips. Animation of cartoon boy named Chesty leaping from bag of Chesty Potato Chips, telling the audience that they are a popular snack. Cut to live action Professional bowler, JOE JOSEPH readying to toss bowling ball down alley. (He went on to become a Hall of Fame pro bowler, the first recipient of the PBA championship in 1962.) MS two young white women eating potato chips, watching bowling match intently. CUs manual bowling scoresheet. MS Joe Joseph throwing ball; MS strike. MSs people eating potato chips at bowling alley; nice MCU young white man eating potato chips. MS perfect strike, pins being knocked down. Product shot of Chesty potato chips, cornies, & Ruffles spinning on spindle. Animation of Chesty the cartoon boy leaps back onto bag.
Melody Hill Kosher Wine TV Ad
Master 109 - Tape 2 Late 1950s TV commercial for Melody Hill Kosher Wine: CU serving tray with Melody Hill Kosher Wine and four drinking glasses; man pours glasss of wine. MS two white couples (one old, the other young, the scene as though the in-laws have come over for dinner) sitting at dining table, drinking wine. Bizarre CU white-haired old man drinking from glass, leering, lifting glass to camera, diss to spokesman taking glass from cam and drinking (shot reverse shot technique oft-implemented by Hitchcock). CUs couples drinking wine gleefully, almost comically; enjoyment. CU bottle (American Malaga).
Coco Wheats TV Ad
Master 109 - Tape 2 Late 1950s TV commercial for Coco Wheats hot breakfast cereal: Rather creepy animation of a cartoon character named Mr. Magic, who enjoys using more macabre magic tricks like spinning his head until the neck looks like a pretzel. And yet he also enjoys serving a hot and hearty breakfast of Coco Wheats, much to the delight of a cartoon boy. Product shot of a cup of hot chocolate (cocoa), a slice of chocolate cake and chocolate pie as Coco Wheat boxes appear behind them (intended to show what Coco Wheats hot cereal tastes like). Beware that cloyingly catchy jingle.
Champagne Velvet Beer TV Ad
Master 109 - Tape 2 Late 1950s TV commercial for Champagne Velvet Beer. Scratchy in parts. Pixillated CU four bottles of beer and four drinking glasses appearing on table. MCU four glasses being filled one by one with beer. Cut animation & audio of "88 Times" jingle. Illustration of beer can. CU glass ebing filled with sparkling beer.
U.S. Civil War Reenactment
Master 109 - Tape 2 Reenactors In Mock Battle. Historical reenactment of the U.S. Civil War. Note that the accurate Union soldier's uniform include kepi cap & dark blue wool uniform, while the equally accurate Confederate uniforms include slouch hats and a wide array of uniforms.
War Nurse
War Nurse MS two patients lying on cots in hospital tent, nurse sets up ingenious ashtray-on-an-arm so that a patient with bandaged hands can smoke in bed, she strikes a match & lights his smoke. Closer view of the same.
Doctor/Nurse
Doctor/Nurse - Color archival footage of doctors in hospital c. 1950s, dealing with medication. Opens with Hollywood-style wipe that opens up from a line in the center of the screen. MCU young male doctor in white coat tightening cap on pill bottle. MCU young male doctor wearing eye glasses looking at label on bottle of red pills. MS hospital room were doctor and nurse talk to patient about her medicine as she lies in bed. Dissolve to MS of man in office seated at desk, woman and man (husband and wife?) enter and shake man's hand.
Secretary On Telephone
Secretary On Telephone - Color footage of secretarys at work, c. 1955. MCU young woman w/ short brown hair seated at desk thumbing through stapled invoices, she picks up receiver and dials on the rotary telephone, she talks a bit. MS second young female secretary in a different office talking on phone & taking notes. Brief MS of film slate in front of woman at keypunch.
Richard M. Nixon's Resignation Speech
B/W film footage of the beginning of Richard M. Nixon's resignation speech, August 8, 1974. Opens with shot of White House exterior, with VO. MS Nixon seated at desk in the Oval Office giving his speech: 'Good evening, this is the 37th time I have spoken to you from this office, where so many decisions have been made that shaped the history of this nation. Each time I have done so to discuss with you some matter that I believe affected the national interest. In all the decisions I have made in my public life I have always tried to do what was best for the nation. Throughout the long and difficult period of Watergate, I have felt that it was my duty to persevere, to make every possible effort to complete the term of office to which you elected me. In the past few days however it has become evident to me that I no longer have a strong enough political base in the congress to justify continuing that effort. As long as there was such a base, I felt strongly that it was necessary to see the constitutional process through to its conclusion. That to do otherwise would be unfaithful to the spirit of that deliberately difficult process and a dangerously destabilizing precedent...'
Alexander Graham Bell Re-Creation
Also found in catalog #534758 B/W re-creation footage, c. 1940s, that shows Alexander Graham Bell speaking to an audience describing the future potential of the telephone. Pretty cheap-looking recreation, actor playing Bell looks very much like a young Hume Cronyn. Great telephone montage showing early telephone systems, switchboard operators busy at work and telephone lines (poles) stretching across the country.
Old Gold Mine
Old Gold Mine
Mount Rushmore
Mount Rushmore - Nice shots of the monument.